I’m in Cannes for Nokia, with Ernie and Robbie from WOMWorld, mobile videoblogging the Young Lions Competition at the Cannes Lions Advertising Festival – young creatives from all over the world have 48 hours to make an advert using an N86 phone, to a brief set by the World Society for the Protection of Animals for their Compassionate Travel campaign.
It’s taken me a week to find the time to sort through the footage and cut it down to a watchable size – but here are 8 minutes of highlights from the 18 or so hours of non-stop filming we did on Day 1. We had some technical hitches with uploading, so I didn’t post from the road as much as I’d wanted.
@philcampbell, @vikkichowney and I were sent by Nokia & Womworld on an 18,000 mile tour of Twestivals last weekend, with instructions to document the trip on the new Nokia N86 8MP – we started in Helsinki, and then headed off in different directions – me to Bucharest, Phil to Dubai, Vikki to, um, Birmingham – where we handed our N86s over to @bvlad and @freshplastic who continued the tour – all of us reconvening in Oxford on Sunday night.
Twestivals are essentially meetups of Twitter users in scores of cities around the world, to raise money for local causes. Each city’s cause was chosen by an online vote.
Nokia sponsored our trip (as well as carbon offsetting our miles) by giving a Euro for every 5 miles we travelled. So in the end, we raised around €3600 for local causes. Plus we carried with us a free Nokia N86 for each Twestival we visited to raffle or auction.
More to come – and I’ll post some links to all the media that I and the others generated.